Pioneered the adoption of AI-driven development workflows, leveraging Cursor AI agents to accelerate feature delivery and implementing a company-wide prompting strategy to upskill developers in AI-assisted coding. Architected and led the development of a unified UI and component design system using Angular, Ionic, Tailwind, and Angular Material — the foundation for the new Homebuyer App. Engineered and integrated Experian's Create Affordability Passport API, powering real-time Open Banking and affordability checks. Partnered directly with the CPO and key stakeholders to translate product vision into scalable front-end architecture and deliver a seamless digital mortgage experience. Designed and implemented a scalable "Fact Find" system, enabling efficient and structured data capture across the user journey. Led Angular migration (v10–14) with zero downtime, ensuring future scalability and feature adoption. Boosted Lighthouse performance score by 30% through bundle optimization and lazy loading.

Delivered 12+ high-traffic, branded landing pages using Next.js and Strapi CMS within tight deadlines. Partnered with client-side accessibility advocates to identify and resolve complex WCAG/A11y compliance issues, significantly improving usability for diverse audiences.

Collaborated closely with backend and personalization teams during the migration from Certona to Adobe, ensuring seamless front-end integration and consistent user experience. Re-engineered the front-end personalization layer, rebuilding five independent recommendation modules into a centralized, configurable React component system that interfaced with Adobe's new recommendation APIs. Delivered key engagement features including single-use offer codes, bag reminder toasts, and a toast traffic control mechanism to prioritize user notifications intelligently. Received recognition for driving impactful personalization improvements that enhanced engagement and conversion.

Sole front-end owner for a B2B interior design marketplace, responsible for overhauling key modules including landing, inquiry, and order management pages. Collaborated directly with the CTO and product team to translate business requirements into clean, scalable, and performance-optimized UIs. Redesigned core user flows, improving usability and engagement across high-traffic sections of the platform.

Owned the complete front-end architecture, developing a design-system-driven UI using Bootstrap and SCSS for consistency and scalability. Built and integrated all core UI components with back-end services using Ember.js, enabling dynamic, data-driven application workflows.

Developed and deployed 17+ e-commerce websites using an in-house CMS (Oorjit), customizing UI layers with HTML, SCSS, and jQuery for brand-specific experiences. Built the complete UI for an 18-page job portal module (Bloovo).

Completed an intensive 6-month UI engineering program covering HTML, CSS, JavaScript, and SEO fundamentals.